Marc Jacobs SS15!

After a long line of celebrity endorsed advertising campaigns for his Marc Jacobs label, the fashion designer has taken a more innovative stance for his SS15 advertising campaign for his second label Marc by Marc Jacobs. 

Quirky detailing, playful embellishments and stand out patterns are what gives Marc by Marc Jacobs that fun youthful edge. Appealing to those looking to make a statement with their outfit choices whilst building a wardrobe of overstated designer pieces. For the SS15 Campaign Marc put traditional methods aside for the second time and cast his models from straight from his phone through social media app, Instagram! 

To enter with the chance of taking part in the photo shoot, you had to upload your style shot with #castmemarc. Oh & then you need to actually stand out, out of the 100,000+ images that were uploaded. In the end 11 models were chosen from around the world, including; London, America, Switzerland and South Korea. Take a look at the full campaign on Models.com

Photographer: David Sims

Stylist: The amazing Katie Grand

Shop Marc by Marc Jacobs now at Liberty London!

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Marc by Marc Jacobs S/S 2013 Campaign

It may be December and the only thing on everyone's mind is CHRISTMAS! However some of us continue to look to the future and seeing what trends are going to hit our stores next year, not to mention S/S advertising campaigns.

The Marc by Marc Jacobs is one advertising campaign for Spring/Summer that stood out for me whilst browsing through various campaigns. I can't help but see similarities to some of Vivienne Westwood advertising campaigns and I don't think this is a coincidence as they were both shot by renowned photographer, Juergen Teller. German fashion photographer has a long relationship with brand and designer Marc Jacobs, and has shot his campaigns since 1998. Known for their simple white boarder you can always identify a Marc Jacobs advert from afar, and I have no doubt the crucial ingredient is Juergen Teller.

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